![]() Sometimes people have a tendency to place their contour too low on their cheeks, especially once they blend it out. (Here's a good visual guideline.) Avoid common mistakes For a smaller-looking nose, apply product on the sides of the bridge of your nose. For example, to define the cheekbones, you'll want to blend your contour formula in the hollow space underneath the cheekbone. For a subtle look, apply your shade on areas where shadows naturally hit. "Placement is everything," says Williamson. ![]() Note: A contour shade is supposed to mimic shadows, so it won't have any shimmer in the formula. "A traditional contouring product has a cool undertone to create the illusion of a shadow, but if you want something more subtle, you can use a warm-toned shade it'll look more like bronzer," says Williamson. Lighter skin tones should go with a hue that's one shade darker for a more natural look, while deeper tones can get away with two or three shades darker. When choosing a color, "a good rule of thumb is to pick a powder or cream that's one, two, or three shades deeper than your foundation," says celebrity makeup artist Rachel Goodwin. It's best to apply powder formulas with a brush for precision and natural diffusion, while a cream is easy to blend with your fingers or a sponge. Here's a primer: How to contour Choose the formula and color for youĬontour palettes are available in cream and powder formulas. But choosing the right shade and applying it in the right place is critical to getting the look you want, says makeup artist Jonet Williamson. Do you want stronger cheekbones? Prefer a button-nose look? Care for a more chiseled jawline? Contouring can do all of that and more. Contouring is a powerful makeup technique that allows you to enhance, sculpt, or even reshape your facial features.
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